Limited Slots Available in India

Marketing that Maximizes Profits

With Peter Benes × Mohit Maheshwari

Free 30‑Minute Strategy Consultation

Marketing is Evolving. New Challenges. New Opportunities. Let's Talk!

  • Real diagnosis
  • Honest answers
  • A clear path forward
Book My Free Call Now

Does this sound familiar ?

You’re spending on ads, but don’t fully trust the numbers

Lead costs keep creeping up while results stay fla

Scaling feels risky because what worked last month isn’t stable

Agency metrics don't necessarily track with revenue.

You suspect increasing the ad budget is not the answer.

You don’t need more tactics. You need better decisions.

Why is it that agencies earn regardless of the results they produce for you? Isn't it time !!

What This 30-Minute Call Actually Does

In 30 focused minutes, Peter and Mohit will help you:

Review whether you're measuring the right things—or just the easy things

See if your ad platforms are learning from real business outcomes or misleading signa

Find where budget is going to traffic that was never going to convert

Identify profitable opportunities your current setup is ignoring

Understand the gap between what your reports say and what your business actually e

This is not a coaching call. This is a strategy diagnostic.

peter-benes

Peter Benes

Performance Marketing Strategist

Peter Benes is one of the most respected performance marketing strategists working with 7-figure and 8-figure brands, high-spend lead generation and ecommerce businesses, and founders who want predictable, scalable acquisition.

  • Former brick & mortar retail business owner turned results-focused marketer
  • Looking forward to the next evolution of advertising
  • Specialist in growing markets for ecommerce retailers and Lead generation businesses
  • Teaching founders how to think, not what buttons to click
mohit-maheshwari

Mohit Maheshwari

Founder, NMG Digital

Mohit Maheshwari is founder of NMG Digital and has been working in the Digital Marketing and technology space for 25 years.

  • Recognised in Forbes India presents DGEMS 2025 – The Select 200.
  • Worked with clients and agencies in the US, UK, and Australia, setting up remote teams for various digital solutions.
  • Expertise in Advanced SEO, Paid Search, Digital PR, Display Ad network Advertising, and Web and Mobile platform development.
  • Head of Search Engine Marketing Professionals Organization (SEMPO), India in 2016.
  • Marketing committee member of NASSCOM.
  • Worked with President of Nigeria , London and Partners, Nikon, Bacardi and many more brands.

Performance Marketing That Gets Paid to Work

“If your ads fail, you lose money. If your agency fails, they invoice anyway.
That asymmetry is why agency relationships go sour !”

Book My Free Call Now

Who This Is For

Who are you ?

Lead Generation Business

Legal, Healthcare, Education, B2B, Services and more..

See Lead Gen Solutions

Ecommerce Brand

D2C, Retail, Marketplaces, Subscription and more..

See Ecommerce Solutions
Back to selection

Lead Generation That Produces Revenue

If your agency celebrates CPL while your sales team complains about quality — you don't have a lead problem. You have a conversion economics problem.

What Most Lead Gen Campaigns Get Wrong:

That's not growth. That's hope with a budget.

The Peter Benes Approach (Applied by NMG Digital)

Phase 1: Entry — Precision, Not Volume

We test with small, intentional budgets to identify who is ready to convert now, which message triggers action, and which channels attract buyers vs browsers.

Phase 2: Validation — Does the Offer Convert?

If leads don't close, we diagnose: Positioning, Intent mismatch, Funnel friction, Sales leakage. If fundamentals are broken, we say so.

Phase 3: Optimization — Kill Waste Relentlessly

Most ad budgets are 60–80% waste. We strip non-performing keywords, audiences, creatives and concentrate spend where revenue proves itself.

Phase 4: Scaling — Replication, Not Force

We don’t “turn up budgets.” We replicate winners, protect baseline profitability, and scale in parallel, not vertically.

Channels We Execute:

Google Ads (Search + Performance Max) Meta Ads (Facebook + Instagram) Funnels + CRM Integration
Book My Free Call Now
Back to selection

Ecommerce Ads Built to Survive Scale

If your ROAS looks good until you scale — you don't have a growth engine. You have a fragile system.

What Most Ecommerce Campaigns Get Wrong:

That's not growth. That's hope with a budget.

The Peter Benes Approach (Applied by NMG Digital)

Phase 1: Buyer Truth Discovery

We identify which products actually scale, which audiences buy without discounts, and what messaging converts profitably.

Phase 2: Offer Validation

Before increasing spend: Product economics must hold, conversion rates must stabilize, margins must survive paid acquisition. If not — we stop.

Phase 3: Waste Elimination

We kill non-converting placements, cut audience bloat, reallocate spend to winners only. Goal: 500–1600% ROAS sweet spot.

Phase 4: Controlled Scale

We grow by replicating winners, protecting baseline profitability, scaling in parallel. Ecommerce systems break when forced.

Channels We Execute:

Google Ads (Shopping, Search, PMax) Google Ads (Shopping, Search, PMax) CRO + Analytics
Book My Free Call Now
LEAD GENERATION

Lead Generation That Produces Revenue

Our Approach

What Most Lead Gen Campaigns Get Wrong

  • They optimize for form fills, not downstream revenue
  • They scale traffic before validating intent
  • They blame sales, markets, or “seasonality” when ROAS collapses
  • They increase spend instead of eliminating waste

Hubspot partner logo and other partners

1

Entry — Precision, Not Volume

We test with small, intentional budgets to identify who is ready to convert now, which message triggers action, and which channels attract buyers vs browsers.

2

Validation — Does the Offer Actually Convert?

If leads don’t close, we diagnose positioning, intent mismatch, funnel friction, and sales leakage. If fundamentals are broken, we say so.

3

Optimization — Kill Waste Relentlessly

Most ad budgets are 60–80% waste. We strip non-performing keywords, audiences, creatives and concentrate spend where revenue proves itself.

4

Scaling — Replication, Not Force

We don’t “turn up budgets.” We clone winning structures, defend baseline performance, and scale sideways before scaling up.

Lead Gen Channels We Execute

Google Ads (Search + Performance Max)

High-intent keyword architecture · Conversion-led query mapping · First‑party tracking

Meta Ads (Facebook + Instagram)

Demand creation · Message-market fit testing · Creative tied to pipeline quality

Funnels + CRM Integration

Revenue-level tracking · SQL feedback loops · Real attribution, not guesses

Book My Free Call Now
ECOMMERCE

Ecommerce Ads Built to Survive Scale

If your ROAS looks good until you scale — you don't have a growth engine. You have a fragile system.

The Ecommerce Reality Nobody Likes to Admit

  • Scaling spend often kills performance
  • Better attribution is critical
  • Agencies optimize dashboards, not P&Ls
  • Maximize profit , eliminate waste

How We Run Ecommerce Performance Marketing

1

Buyer Truth Discovery

Buy without discounts, and what messaging converts

2

Offer Validation

Conversion rates must stabilize, margins must survive paid

3

Waste Elimination

Reallocate spend to winners only. Goal: 500–1600% ROAS

4

Controlled Scale

Profitability, and scaling in parallel, not vertically.

Ecommerce Channels We Execute

Google Ads (Shopping, Search, PMax)

SKU-level economics · Query-to-product intent · Server-side attribution

Meta Ads

Creative-first testing · Demand capture vs creation · Funnel-aware retargeting

CRO + Analytics

PDP optimization · Checkout friction removal · Revenue-first dashboards

Book My Free Call Now

Why Peter × NMG Digital?

Because strategy without execution dies. And execution without strategy burns money.

NMG Digital Brings:

  • 15+ years of global performance execution
  • Deep India + US , UK , India and Global clients experience
  • Full-stack delivery: Ads, Funnels, CRO, Analytics, CRM
  • Proven results across Lead Gen + Ecommerce

Peter Brings:

  • Strategic clarity
  • Economic discipline
  • Scale intelligence
  • Brutally honest diagnosis

TOGETHER: THINKING + DOING, UNDER ONE ROOF.

Who This Call Is For

This Call Is For You If…

  • You’re running ads but don’t trust what’s actually driving revenue
  • You want clarity, not another tactic or “growth hack”
  • You’re responsible for growth and feel the pressure when ads don’t perform
  • You suspect the issue isn’t just ads — but offer, funnel, targeting, tracking, or scale
  • You want to leave the call knowing:
  • What’s broken
  • What to fix first
  • What to stop wasting money on

This Call Is NOT For You If…

  • You’re looking for tutorials or step-by-step training
  • You’re running very small test budgets with no real impact yet
  • You expect a free execution or media plan
  • You want guarantees instead of honest answers
Book My Free Call Now

No fluff. No pressure. Just clarity.

OUR PARTNERS
Google Partner
Microsoft
Pubnub
shopify-logo
Semrush
hubspot_partner-2
OUR AWARDS
CLIENTS REVIEWS
Clients Who Trust Us

"If you are looking for an PPC agency that truly cares about your business and your success, look no further than NMG. Their team is knowledgeable, trustworthy, and committed to delivering results that exceed expectations."

Mihir Trivedi
Head of marketing
Nikon Lenswear

"NMG is my sigh of relief. Finding an PPC agency, you can trust to create data-driven, Advanced PPC and Content Marketing strategies while staying focused on your unique business and achieving the desired results is rare. The personal attention they give to our projects and their ownership over the results help us fulfill our mission to enable every person on earth to travel freely."

Mohak Nahta
CEO and Founder, Atlys Inc.
(Invested By Andreessen Horowitz)

"I cannot speak highly enough of NMG, the digital marketing company that helped take my business to new heights. From Search Engine Optimization and Link Building to Data-driven Content Briefs and Website Maintenance, NMG provided a comprehensive suite of services that ensured my brand reached the right audience at the right time. They were always available to answer my questions and provided regular updates on the progress of my campaigns, which gave me the confidence to trust in their ability to deliver."

Todd William
Founder
Reputation Rhino
OUR CLIENTS
NMG is used by 300+ businesses and brands
We’re full service which means we’ve got you covered on Digital marketing , Advanced seo , Design , Development and Content right through to growth
logo
logo
logo
logo
logo
logo
logo
logo
logo
logo
logo
logo